Headline: 
Some smells you want to remember. Some smells you want to forget.
 
Body:
But no matter the smell, you want what is safe for those you love. Caldrea was founded on a simple
and powerful idea that caring for our homes should be both a beautiful and safe experience.
We use natural, aromatherapeutic ingredients such as cinnamon, lavender, grapefruit, and rosemary.
At Caldrea, we take pride in being the only aromtherapeutic living company, and also the safest.
Caldrea. Since 1965. To discover more, visit Caldrea.com today.
 
Art Director: Ellen Wareham
Copywriter: Gary Ashby
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